I had a talk today with a colleague today
about the power of the System formula...
Traffic + Conversion = Profits (or Cash)
He says he's used this formula to clear
$9 million in annual sales and he's looking
forward to an even better year once he
"re-tools" a bit.
As important as that formula is there's
another one that may be even more important.
I call it the 4 Ps.
Passion about your Prospects and Products
leads to Profit...
I bring this up because not long ago, one
of the gurus wrote a long piece about how
you don't need passion to build a successful
business. Just run the numbers and go with
the biggest dollars. Period.
Say what?!
What drugs is this guy on?
To tell people that PASSION is not essential to build
a business has to rank as some of the worst business
advice I've ever heard.
There my be a few twisted, malformed souls out there
who only care about piling up money and don't care
how they do it - good, bad or ugly - but most
NORMAL, healthy people do best when they are doing
something they believe in.
And the deeper the belief - or passion - the better.
Lately, I've seen this "forget your passion" message
cropping in various places on the Internet.
Before it spreads any further - unquestioned -
like a disease, I'd like to raise the question.
Does passion matter in business?
I'd love to know what you think about this.
And I'd also like to know what your particular
passion is.
Go to the link below, click on it and let
me know.
By doing this, you'll be entering yourself
into a unique contest.
On April 21, select members of the System 2008
faculty and I will pick a winner and if you win
we'll do a full blown profit potential analysis
of your passion, a $500 value for free.
Full contest rules here:
http://www.thesystemseminar.com/niche/
Ken McCarthy
The System Seminar
P.S. Of course, passion alone is not enough.
You need prospects, products and a system
that creates profits.
Can you turn every passion into a profitable
business?
No.
That's why as a System student, we teach you
how to analyze the profit potential of a niche
market before you enter it.
But to throw your passion out before you
even begin your marketing search?
That's just dumb.
Answer the one question poll.
Tell your passion and if you'r entry is the
luck winner, we'll show you exactly what
you need to do to turn it into a profitable
business.
http://www.thesystemseminar.com/niche/
Ken McCarthy
The System Seminar
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