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Wednesday, March 12, 2008

Make money online just reading this blog - All secrets posted for FREE

For example: Putting prominent 'buy' buttons on your site - this is one monetization strategy. Providing a reason for readers to give you their name and email and putting them on a mailing list to get updates, discounts, cross-sells, etc - this is another. Doing one or the other will mean a few sales. Doing both on the same site will mean many more. Generally speaking, the more monetization strategies you have embedded in your site, stacked on top of each other, the more sales you'll make.
The meaning of 'Content is King'.
Everyone's heard the overused phrase "Content is King". It means that your content is responsible for giving your readers what they want, keeping them reading, getting lip service (word of mouth) and convincing them they should buy or click. This means your content IS your monetization. It's what draws people to your website. It's what spreads kick starts word of mouth, gets people to come back and ensures those nice search engine spots. Most importantly though, your content is what converts surfers into dollars.
When done right, there's virtually no line dividing your content and your monetization. The greatest sales pitch is one where nothing is blatantly 'sold' - the buyer makes their purchase simply because it's the smartest move, given the information and options they've been presented.
Three principles you must digest:
1) Concentrate your efforts on your site, first. On-site monetization is the easiest, most cost effective and profitable way to make money fast. In the words of a grizzled gold miner from the 1800s, "There's gold in them hills".
2) Stack as many monetization strategies into your site as you can. Each additional strategy will generate more revenue.
3) The better you combine your site's value and monetization, the more money you'll make.
Now, let's dig a little into affiliate marketing and tie all of this together.
Affiliate Marketing- how it's done and why you're losing money doing it.
If you've done more than 2 seconds reading about internet marketing, you've come across affiliate marketing and, undoubtedly, its benefits. Without beating a dead horse, here's the scoop...
Affiliate marketing is a great deal for both parties, the affiliate and the affiliate program. The affiliate collects and sends interested traffic (through an encoded link) to the affiliate program's site and if a purchase is made, the affiliate gets a cut. Commissions can vary anywhere between 1% and 90%. Billions of dollars have been made through affiliate marketing - it's proven

itself many times over to be one of the most successful site monetization strategy. However, it's not all peaches...
Affiliate marketing, as it's traditionally done, can cost the affiliate thousands of dollars in lost income. Here's why:
1. It's virtually impossible to list all of the products your audience will be interested in. No product of interest = no sale.
2. Maintenance of the products you DO list takes too much time.
3. Finding and testing of new products also takes WAY too much time and is more risky than it needs to be.
4. Displaying products in an easily shopped, searchable format (for your readers) can take coding expertise or a serious handle on content management software - both of which, most website owners lack.
5. Updating your site with new offerings is also extremely difficult. Most consumers like to see what's new. If you're not on the ball with new products in your market, they'll move on to who is.
6. Though not directly related to affiliate marketing, to become competitive quickly in today's SEO market, you need lots of well linked pages with low fruit keywords. Without using some crazy blackhat seo technique, this can be difficult.
7. It's extraordinarily difficult for the 'regular guy' to maintain a fully functional, always-up-to-date website that lists ALL of the products their traffic could be interested in, in an organized manner, WHILE spending time marketing their website and getting traffic.
The current climate of affiliate marketing just isn't cutting it. It takes too much time, too much effort and the limitations, without a full-time programmer on hand, are enormous.
Oh my God, now we have two problems.
#1 Traffic waste - not making the most of the traffic you have. #2 Limitations to affiliate marketing - your hands are relatively tied given your current options.
How are these related?
Once my partners and I listened to my Mother's advice and faced the problem of traffic waste, we found that the common issues associated with affiliate marketing were closely related. And both turned out to be fixed with the same solution...
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