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Thursday, June 12, 2008

About Entrepreneurs: Partnering for Profit

About.com   Entrepreneurs
In the Spotlight | More Topics |
  from Scott Allen
As your business grows, you may be looking to expand your offerings into new geographical markets, new industry markets, or broader, more comprehensive offerings to your existing markets. But you don't have to do it all yourself. Many entrepreneurs grow their business with lower cost and lower risk by partnering with other businesses to create new product or service offerings or to reach a new market. This week we'll look at some of the ways you can make that happen.

 
In the Spotlight
Joint Venturing 101
Depending on what you want from your business and how fast you want to get there, joining forces to create a more powerful presence in your market may be an attractive option. Joint ventures can help you grow the amount of business you do and the size of the projects you take on without growing the actual size of your business.

 
         More Topics
Virtual Business Development
Business networking serves many purposes: sales, general marketing, recruiting, job-hunting, knowledge exchange, and business development (in the sense of strategic alliances, joint ventures and channel sales). Of all these, business development is the one that it supports best. In fact, business development and business networking are closely related. Online networking sites offer unprecedented ways for entrepreneurs to identify and connect with potential partners.

 
Alternatives to Hiring Full-Time Employees
One big question facing many business owners is when to hire full-time staff members and when to consider other options, such as part-time employees, independent contractors or partnering with other small businesses. Unfortunately, there's no hard-and-fast rule. The answer depends very much on the business itself, the particular needs and an awareness of regulatory requirements. The ability to be creative and flexible is another advantage of a smaller, independent enterprise. There are several examples of how this flexibility might present itself.

 
 
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